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According to eMarketer, by the year 2016, the growth of mobile social network users is expected to reach 1.7 billion users, a 210% increase from 2011. Marketers need to be aware of this growth and begin to build a strong foundation for an effective mobile social engagement strategy now. The insight and best practices highlighted in this white paper from Vitrue will answer some of the key mobile social questions that marketers are asking today!
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